Toraño Starts New Brand

The Toraño Family Cigar Company is official.

“A family brand belongs with the family,” says company president Charlie Toraño.

Toraño contractually ceded its distribution rights to C.A.O. International, Inc. in 2008, but will take back the rights and start distributing under the new name starting August 1st.

“C.A.O. is a good company and they did a good job, but it’s in better hands with us,” says Toraño.


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